Dropit Appoints Martim Avillez Oliveira as Global Chief Revenue Officer

Dropit, provider of inventory optimization technology for unified commerce, today announced Martim Avillez Oliveira has been named Global Chief Revenue Officer of Dropit. With experience in driving growth and scaling operations for some of the world’s most prominent retail brands, Martim will be a key force in advancing Dropit’s mission—helping retailers achieve inventory visibility and optimized decision-making.

Martim brings over 15 years of expertise in retail, technology, global sourcing, and supply chain management. Most recently, as Global Chief Revenue Officer at ESW, the leading direct-to-consumer ecommerce platform, he oversaw revenue generation and led the company’s go-to-market strategy. His leadership secured high-profile enterprise deals with brands such as Dsquared, Nordstrom, Lululemon, amongst others and partnerships with Salesforce and Fedex.

“Martim’s proven expertise in driving revenue growth, building strategic partnerships, and scaling global teams makes him the ideal leader to take Dropit’s go-to-market strategy to the next level. His deep understanding of retail and commerce dynamics will be invaluable as we accelerate our mission to improve unified commerce for retailers worldwide,” said Karin Cabili, Founder & Chief Executive Officer, Dropit.

“Martim has an extensive track record of delivering transformative results for some of the biggest names in retail. His ability to align innovative strategies with customer needs will be instrumental as we expand our reach and solidify Dropit’s position as a leader in retail technology. We’re excited to welcome him to the team and work together to reach our ambitious growth goals,” added Stuart Ford, Chief Operating Officer for Dropit.

Prior to his tenure at ESW, Martim served as Executive Vice President at Li & Fung, a global sourcing and supply chain specialist, where he worked with leading global brands and retailers to enhance operational efficiency and profitability. His extensive knowledge and experience make him uniquely equipped to support Dropit’s vision for innovation and growth.

“I am honored to join Dropit at such an exciting time for the company and the retail industry. With Dropit’s visionary technology, I see tremendous opportunities to shape the future of smart, interconnected supply chains. I look forward to collaborating with the team to improve our clients’ successes and achieve our goals of redefining the retail industry’s approach to inventory management,” said Martim Avillez Oliveira, Dropit’s new CRO.

In addition to his role at Dropit, Martim serves as a non-executive and advisor to Tiger Chark, a New York-based strategic advisory firm, and as a member of the board of the Portuguese-Hong Kong Chamber of Commerce and Industry.